Mission Statement

"Our aim is to create a foundation that will use innovative and creative methods like microfinance to raise money, the foundation will run both ethically and efficiently with all profits either being donated or used in a charitable cause."

We have finalised our mission statement and are ready to move onto the business plan. To explain our vision, we are all aware of the power of web 2.0 to affect the world. Many thousands or millions on people connected together provides a huge momentum for change. Look no futher than the UK christmas number one single - Rage Against The Machine. Moved to this top spot via an initiative in social networking, large numbers of people doing a small thing has been proved to make a huge difference.

We aim to use this momentum to gather funding for our foundation which we can use for charitable acts and donations via micro transactions. There are over 200 million people taking part in social networking. If each of these was to either give a penny, or purchase an everyday product via referral from ourselves it would create a huge amount of funding that we could then use as a force of good. We dont feel that there is a need to pay fund collecting companies who sign up people to direct debits of £5 per month or more which often lead to very little funding being left for the actual charity.

Our mission will encourage us to find small ways of generating this funding which we will give to specific projects and report this back showing what has been done and how we have helped.

watch this space - a new way of helping is coming.